When I was out and about this weekend, there were many smells that were swirling about the atmosphere, but none more prominent or evocative than a barbecue.
One of the most recognisable and popular smells of the summer, for many this is the highlight of summer.
This is one of the most profitable opportunities of the summer for publicans, so make sure that the local communities and passers by can smell it.
Make the most of the sporting events taking place during the summer, The Ashes series, Twenty20 World Cup, Wimbledon and U-21 European Championships are just a few events that will get people out.
Make sure they know you are holding a barbecue or alfresco dining, have sporting competitions or prize to be won all of which will make the predicted hot summer yield hot profits.
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Run by foodservice marketing experts The Hub, The Hubbub is the place for foodies everywhere to share and discuss gastronomical goings on of all descriptions.
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